"The College District website is being upgraded to not only act as a hub for all of the school-specific sites, but also for users to upload and vote on fan-created designs. Loftus wants the crowd-source design method to be at the core of his business model, and he wonders why more businesses don’t utilize it. “It’s a no brainer,” he says. “You’re asking consumers what they want and then you’re selling it to them."

College Football’s Biggest Entrepreneur - Forbes

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